What YOU Want to Know

You know the saying, ‘what we put in is what we get out’? Well that made me wonder. With information being so accessible these days, what are people looking for on the internet?

 My search engine of choice is Google and I’m going to assume that lots of people use it too.

 Using Google, I searched “Most searched on Google 2012” and this is what I found.

According to Google’s report, the top 10 most searched topics globally of 2012 are:

1. Whitney Houston – A popular singer who is commonly known for her hits in the 80’s for example the song I Wanna Dance with Somebody. She passed away in 2012.)
2. "Gangnam Style” – A South Korean song performed by Psy that went viral and gained huge popularity in North America.
3. Hurricane Sandy – Was the deadliest storm of the 2012 Atlantic Hurricane season.
4. iPad 3 – The next addition to the Apple iPad collection of 2012.
5. Diablo 3 – An action, role-playing video game
6. Kate Middleton – The wife of Prince William. She is the first “commoner” to marry into the British royal family.
7. 2012 London Olympics – The Olympic games hosted in London, UK
8. Amanda Todd – A fifteen year old girl who posted a video to YouTube where she used flash cards to describe her story of physical, verbal and cyber bullying before committing suicide.
9. Michael Clarke Duncan – An American actor best known for his role in The Green Mile, who passed away after complications following a heart attack.

10. "Big Brother Brazil 2012" – The Brazilian adaptation of an American reality game show.

 Interesting. Do with this information as you will. There are a few things I take away from this, firstly, that Whitney Houston was and is a big deal and deservingly so. She was incredibly talented! Also that in general, people really like knowing about other people…and electronics.

 Are people in other areas of the world concerned with other things? I checked the top Google searches of 2012 in the Philippines and according to http://blogs.wsj.com/scene/2012/12/13/what-asia-cares-about-and-doesnt-according-to-google/ this is what I found.

1. Simsimi - This is a popular chat app.
2. Angry Birds – A popular app.
3.Tertris Battle – A popular app
4. Super Bass lyrics – A popular song performed by Nicki Minaj
5. Gangnam Style - A South Korean song performed by Psy that went viral and gained huge popularity in North America.

From this list I see that on average, people in the Philippines are interested in music and electronics.

 That’s not too different from my observations of other countries and it doesn’t differ very much from the content in the overall global search.

 Sources

http://technorati.com/technology/article/google-unveils-most-googled-search-for/

http://blogs.wsj.com/scene/2012/12/13/what-asia-cares-about-and-doesnt-according-to-google/

Picture from Google